How are billboards made and sold? How is innovation affecting advertising? How does AI transform the industry? Teenager Ethan Wilson sat down with Multiply Media Group's director of Innovation & emerging technology, Sean Gadsby. They discussed the data collection required for billboard advertising, a typical day in the life of someone in this field, the impact of AI on ads, and more. This interview is very interesting, and if you're curious about the industry and how it works, be sure to check it out! Thanks to Sean Gadsby for sitting down for this interview, and I hope you all enjoy.